Academic Background

• About me

With over 25 years of experience in the legal field, Alexandre thrives on challenges and is driven by a deep desire to create meaningful impact for clients and for his team. His work is grounded in strategy, efficiency, ethics, and a keen understanding of the bigger picture. Known for building solid processes and leading with a business mindset, he’s the kind of professional who sees opportunity where others see obstacles. 

A passionate educator, Alexandre finds joy in sharing knowledge and growing alongside others. For him, mentoring and empowering people is just as valuable as leading major legal cases if not more. 

Although he tends to keep his personal life private, he cherishes time with his family and loves discovering new places and cultures. These moments bring him joy and help shape the broad perspective he brings to his work. 

• Undergraduate Degree

PUC-Rio, Law, 1997

• Professional Registration

OAB RJ 99.822

OAB/SP 294.676

API/INPI 1762

• Postgraduate Studies

USP, Master’s in Law, 2013, “The Use of the Trademark from the Perspective of Its Integrity.”

CEU Law School, Specialization in Law of New Technologies, 2005, “The Civil Liability of Virtual Establishments.”

PUC-Rio, Specialization in Intellectual Property, 2003

• Teaching Experience

Unicamp, Specialization Course in Intellectual Property and Innovation

Sebrae-SP, Entrepreneurship and Innovation Course

ABAPI, Advanced Courses in Industrial Property

• Academic Publications

Bookstart, book “The Use of the Trademark and Its Integrity,” 2015.

Revista Forense, article “An Economic Analysis of Trademark Distinctiveness,” 2015.

Editora Atlas, article “Advertisers, Search Engines, and Sponsored Links. Consumer Rights and Civil Liability,” 2012.

Editora Quartier Latin, article “Geographical Indications in Brazil and the World – Current Panorama,” 2009

• Languages

English, Portuguese

• Ranking

Análise Advocacia, 2024, 2023, 2022, 2021, 2020, 2019, 2018

Legal 500, 2024, 2023

Leader’s League, 2024, 2023, 2022

WTR, 2024, 2023

Chambers and Partners, 2024, 2023